Pakistan’s leading telecom and digital services provider, Telenor Pakistan, is celebrating its 14th anniversary with a renewed commitment to empowering Pakistan. Since the beginning of its commercial operations in 2005, the company has emerged as the second largest cellular operator in the country with 44 million strong and growing customer base and 28% share in the Pakistani telecom market. Telenor Pakistan has also become the leader of ICT-powered digital transformation in the country.
Telenor Pakistan’s journey comprises many industry first initiatives and benchmarks including the country’s first and foremost mobile banking service, Easypaisa, best-in-class data and broadband services, multiple-award winning digital solutions for agriculture and civic rights, Voice Over LTE (VoLTE) enabled network, and the industry’s first and only 4.5G service, to name a few. The company recently established its new headquarters in Islamabad that is built to induce innovation and creativity into solutions for the customers. Since its inception, Telenor Pakistan has taken a frontrunner position in building and developing a digital ecosystem in Pakistan and is a key enabler of the country’s national digital agenda.
Throughout its operations, Telenor Pakistan has ensured that its purpose of ‘connecting people to what matters most to them’ is fully integrated to its products and services along with ways of doing business. Keeping sustainability a priority in all business processes and policies, Telenor Pakistan’s solutions are enabling socioeconomic growth and development in the country which is reflective of the company’s commitment towards giving more power to its customers through innovative digital connectivity.
“Since the beginning, Telenor Pakistan has been a strong proponent of technology being the answer to socioeconomic challenges,” said Irfan Wahab Khan, CEO Telenor Pakistan. “We have always been on the lookout for new ways to extend the benefits of technology not only to our customers, but to millions of Pakistanis who are yet to be digitally and financially included. With proliferation of mobile phones, we realized there’s no better way to empower them than leveraging the strong tele-density in the Pakistani market. That is when our digital interventions to empower our society shifted gears and today we lead the industry with disruptive solutions in agriculture, civic rights, IoT, emerging solutions in entertainment, and more. This is only the start of an exciting journey ahead,” he added.
During the past 14 years, Telenor Pakistan has powered the country’s digital ecosystem using a multilateral approach that includes continuous increase in network footprint, innovative products & services, and making connectivity affordable. Besides ensuring best-in-class services and expanding our network to underserved and unserved areas, Telenor Pakistan’s portfolio of affordable data devices and services is enabling accelerated digital uptake in the country. Initiatives like Telenor Velocity, Youth Forum (TYF) and Ignite encourage a sustainable entrepreneurial mindset across the country and within Telenor Pakistan.
Telenor Pakistan has made substantial contributions in the form of investment in the country that include over $3.5 billion in spectrum and infrastructure, over $2.5 billion in the national exchequer, and over $70 million in the new Islamabad HQ. Telenor Pakistan’s impact on the society has also been significant with over 1,600 direct jobs, enablement of the wider economy, and measures for sustainability in the supply chain. The impact that the company’s digital interventions are making in areas like financial services, agriculture, and ensuring easy access of civic rights through digital birth registration is redefining sustainability and setting new standards.