marketing Archives - Brands Magazine

CrossFit faces backlash after CEO’s remarks, find out here!

Isra ShamsFebruary 20, 2021February 22, 2021

by Isra ShamsFebruary 20, 2021February 22, 2021032

Sportswear brand Reebok has announced that it will be ending its association with CrossFit following remarks by the American fitness brand’s founder and chief executive on Twitter. However, those talks are now over after CrossFit founder Greg Glassman replied

Brand Updates & Reviews Technology Whats Hot, Articles & Blogs

How coronavirus has been a learning curve for the digital marketing industry.

Isra ShamsFebruary 7, 2021February 8, 2021

by Isra ShamsFebruary 7, 2021February 8, 2021046

With brands and their agencies having been forced to mobilize quickly in order to meet customer expectations and demand, advertisers – such as the Co-op – are coming out the other side of a Covid-19

Brand Updates & Reviews

Coca-Cola Thailand sends a deep message through its campaign.

Isra ShamsJanuary 24, 2021January 25, 2021

by Isra ShamsJanuary 24, 2021January 25, 2021037

We have become so involved with our work, education and a social life that we don’t spend quality time with each other. Coca-Cola Thailand has launched a campaign in Thailand to encourage millennials to sit down

Brand Updates & Reviews

Samsung campaign regarding endangered animals is brilliant!

Isra ShamsOctober 14, 2020October 15, 2020

by Isra ShamsOctober 14, 2020October 15, 2020039

Samsung is on a mission to raise awareness of Thailand’s most endangered animals, having launched a unique AR experience entitled Samsung Sanctuary. Working alongside WeAreSocial Australia, Samsung’s augmented reality project warns of the endangerment of Thailand’s

Brand Updates & Reviews Coronavirus News Around Trending Now

How brands have shown solidarity with the George Floyd!

Brands MagazineJune 5, 2020

by Brands MagazineJune 5, 2020084

Over the past few days, Nike, Ben & Jerry’s, and L’Oreal are among some of the corporates that have taken a stand on racial injustice and police violence following on from the death of George

Brand Updates & Reviews

Colgate-Palmolive collaborates with TikTok for its new campaign, find out here!

Brands MagazineDecember 13, 2019

by Brands MagazineDecember 13, 20190661

Colgate-Palmolive has revamped its digital marketing strategy and collaborated with TikTok to experiment with a new campaign. The marketing director of integrated marketing communications at Colgate-Palmolive tells The Drum on the sidelines of Vidcon Asia

Brand Updates & Reviews

SCB Campaign On Gender Equality Is Brilliantly Done!

Brands MagazineNovember 12, 2019November 12, 2019

by Brands MagazineNovember 12, 2019November 12, 2019023

With its new campaign to raise awareness, Standard Chartered the latest installment of its campaign ‘here for good commitment’, which takes action against things in the world that’s ‘not good enough’, this time takes on

Technology

How machine learning can help to enhance marketing world!

Brands MagazineSeptember 1, 2019

by Brands MagazineSeptember 1, 2019099

We’ve entered an era in which marketers are being bombarded by volumes of data about consumer preferences. In theory, all of this information should make grouping users and creating relevant content easier, but that’s not always the case.

Articles & Blogs

Why consumers become reluctant to buy brands, when they experience bad ethical practices!

Brands MagazineAugust 18, 2019

by Brands MagazineAugust 18, 2019024

Brands around the world strategise on marketing, CSR and customer services, but they often fail to understand the consumer nature. Someone said to me, if the brand is focusing on the product in the advertisement

Articles & Blogs

Why it is essential for marketers to understand consumer needs.

Brands MagazineAugust 10, 2019

by Brands MagazineAugust 10, 2019019

It is always difficult to understand the needs of the consumer. They often tend to change with time. Companies spend millions on marketing research, trying to get to know consumer behavior. Marketers try to make

Brand Updates & Reviews

Snapchat’s first global campaign is about “real friends”

Brands MagazineAugust 5, 2019

by Brands MagazineAugust 5, 2019039

Snapchat campaign “real friends” is its first global campaign. The idea is to spread the message of friendship. The creative team of Snapchat wanted to start their campaign to highlight the significance and value of

Articles & Blogs

Difference between marketing and promotion

Brands MagazineAugust 4, 2018August 3, 2018

by Brands MagazineAugust 4, 2018August 3, 2018066

Marketing, advertising, and promotions are often used interchangeably by small businesses that don’t really understand the process of effectively bringing products or services to the marketplace. The more subjective disciplines of advertising and promotions support

Articles & Blogs

What marketing in the 21st century means

Brands MagazineMarch 30, 2018

by Brands MagazineMarch 30, 2018057

Marketing in the 21st century is very different from its early beginning. Today’s marketers have more choices in terms of support, media opportunities, and communications. They also have more competition from varied sources, especially as

Brand Updates & Reviews

This is what we call a witty, catchy and smart marketing initiative

Brands MagazineMarch 9, 2017

by Brands MagazineMarch 9, 2017066

Pantene has taken outdoor marketing to another...

Brand Updates & Reviews

CCP imposes Rs.150 million fine on PSO for deceiving consumers

Brands MagazineDecember 7, 2016December 7, 2016

by Brands MagazineDecember 7, 2016December 7, 2016016

PSO failed to prove that it has...

Tag : marketing

CrossFit faces backlash after CEO’s remarks, find out here!

How coronavirus has been a learning curve for the digital marketing industry.

Coca-Cola Thailand sends a deep message through its campaign.

Samsung campaign regarding endangered animals is brilliant!

Colgate-Palmolive collaborates with TikTok for its new campaign, find out here!

SCB Campaign On Gender Equality Is Brilliantly Done!

How machine learning can help to enhance marketing world!

Why consumers become reluctant to buy brands, when they experience bad ethical practices!

Why it is essential for marketers to understand consumer needs.

Snapchat’s first global campaign is about “real friends”

Difference between marketing and promotion

What marketing in the 21st century means

This is what we call a witty, catchy and smart marketing initiative

CCP imposes Rs.150 million fine on PSO for deceiving consumers

Tech billionaires promised 18 million masks to fight COVID-19!

Samsung Electronics closes mobile device plant after coronavirus case confirmed

Samsung reportedly launching world’s first quad-camera smartphone Galaxy A9

Apple includes 300 magazines in subscription news service

McDonald’s X Parks and Horticulture – Green Pakistan

The Holy Month of Ramadan is here & WB by Hemani has...

An Exclusive Interview Session with Mr. Uzair Ahmed, COO – Symmetry Group

Visa Expands Fast Track Program to Enable Next Generation of Fintechs to...

Reviews

Google Project Fi Review: My Time With Google’s Telco Was A Disaster

Honor 9N vs Xiaomi Redmi Note 5 Pro: Which One Should You Go For?

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The Holy Month of Ramadan is here & WB by Hemani has welcomed this month of blessings with ‘AHLAN RAMADAN’

An Exclusive Interview Session with Mr. Uzair Ahmed, COO – Symmetry Group