Brand Updates & Reviews

Omar Abedin joins Careem as Director Marketing

With latest corporate updates, Omar Abedin, who recently stepped down from the post of CEO at Starcom Mediavest Pakistan, has joined the famous car hailing service “Careem” as Director Marketing.

The update was seen as soon as Abedin updated his designation on his official LinkedIn profile where he is often seen quite social and active.

He writes;

Until recently, I was CEO of Starcom Mediavest, Pakistan’s 2nd largest media agency. SMV plans and buys media (and does a lot of other innovative & fun things!) for amazing clients like P&G, Coca Cola, Mondelez, Royal Friesland Campina (formerly Engro Foods), National Foods, Zong (China Mobile), Samsung and so many more!

Working at #AOTF – the #AgencyOfTheFuture – was a lot of fun.

I’m now Director Marketing at Careem Pakistan.

Omar Abedin was appointed as CEO of Starcom Mediavest in January 2017, and played a vital role largely known for his ambition and unique way of visualizing the advertising world, and nonetheless #AOTF (Agency of the Future).

However, in a very sudden call, he   stepped down from his post as CEO of Starcom Mediavest Pakistan, announcing his move in an interview where he quoted, “I’m leaving Starcom to pursue a different path which I’ll be able to talk about soon Insha’Allah. I’ve had an amazing experience with Raihan and the team over the past year and a half.”

We wish you best of luck Omar for this new venture!

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